This 2017 study drew from a diverse sample (N = 355) and asked participants to provide their definition of feminism. Using a mixed methods approach, the current study aimed to understand how thematic differences in participants’ definitions of feminism were associated with adopting a feminist identity. Participants who emphasized the importance of integrating intersectionality in defining feminism were more likely to identify as a feminist. Conversely, those who defined feminism as exclusively attending to the needs of women were less likely to identify as feminists. The current study found very little negativity towards feminism, by feminists and non-feminists alike.